Marketing that knows what your customer's HVAC looks like

What's inside

• Service-history segmentation

  Segment customers by what you've done for them: HVAC tune-up customers, customers due for warranty service, customers who haven't booked in 18 months. Real targeting, not generic blasts.

  Benefit:5-10x conversion vs untargeted sends

• Maintenance reminders on cadence

  Automatic reminders for recurring services: annual HVAC tune-up, biannual backflow test, quarterly pest treatment. Cadence per customer, automatic re-send if unanswered, opt-out built in.

  Benefit:Capture 60–80% of due-for-renewal revenue

• Email + SMS in one workflow

  Sequences can mix email and SMS — e.g., 'send reminder email Day 0, SMS Day 7 if not booked.' Channel choice per customer respects opt-in preferences. No separate marketing tool needed.

  Benefit:Right channel, right time, no extra subscription

• After-job review requests

  Auto-send Google review request 24 hours after job completion to satisfied customers. Filter by post-job feedback rating so unhappy customers don't get review prompts.

  Benefit:10x your review velocity vs manual asks

• Re-engagement campaigns

  Customers who haven't booked in 18+ months get re-engagement sequences with seasonal offers. Most operators recover 5–15% of lapsed customers per campaign cycle.

  Benefit:Reactivate dormant revenue without new acquisition cost

• Compliance built in

  Unsubscribe links, CAN-SPAM headers, 10DLC SMS registration, opt-in tracking — all native. Customer preferences (marketing yes/no, SMS yes/no) propagate from one source of truth.

  Benefit:Avoid the legal landmines of DIY marketing

Marketing questions